Field Marketing Manager, EMEA South
Core
Own and scale demand generation and build integrated regional marketing programs to drive measurable pipeline and revenue for Synthesia's AI video platform in EMEA South.
Role type
Field Marketing Manager (B2B SaaS)
Builds
Regional demand generation programs, executive roundtables, VIP dinners, trade shows, and owned events.
Domain
B2B SaaS / AI Video / Enterprise Skill Development
Deliverable
production ML models | product features | dashboards & analysis | client delivery | infrastructure | physical/clinical work
Required skills
B2B field marketing strategy, pipeline and revenue attribution, cross-functional partnership with Sales/CS, event planning and execution, regional market localization, CRM and marketing automation management, data analysis for campaign optimization.
Preferred skills
Additional languages (Italian, Spanish, or Arabic), experience in high-growth tech environments.
Technologies
HubSpot, Salesforce
Responsibilities
Develop and execute integrated field marketing programs aligned to regional pipeline targets; Partner with Sales and Customer Success to accelerate pipeline and brand presence; Plan and execute regional initiatives including executive roundtables, VIP dinners, and trade shows; Measure and adjust campaign effectiveness via lead generation and conversion tracking; Localize global campaigns for France, Southern Europe, and MEA markets; Expand strategy based on sales and marketing data analysis; Build relationships with key industry communities and associations; Travel between European offices and to organized events.
Seniority
Mid-Senior, hands-on IC
