Partner Field Marketing Manager
Core
Building and scaling partner field marketing strategy to generate pipeline and net-new business through co-marketed events and account-based programs.
Role type
Senior Partner Field Marketing Manager
Builds
Co-marketed events, joint account strategies, and partner engagement programs for Ramp's finance infrastructure platform.
Domain
B2B SaaS / Fintech / Partner Ecosystems
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Partner marketing strategy, channel marketing, executive event planning, account-based marketing (ABM), cross-functional stakeholder management, data analytics, project management, AI tool utilization
Preferred skills
Salesforce, marketing automation platforms (Marketo/HubSpot), event management tools, technology alliances experience
Technologies
Salesforce, Marketo, HubSpot, AI tools
Responsibilities
Own and scale partner field marketing strategy; develop targeted partner engagement strategies for events; partner with Alliances and Sales to identify strategic partners; hold partners accountable for bringing qualified prospects; design partner-integrated event experiences; develop attribution frameworks and reporting; collaborate cross-functionally on campaign strategy; leverage AI for campaign execution and efficiency
Seniority
Senior, hands-on IC