Senior Campaign Manager, Global Campaigns
Core
Own integrated campaign strategy driving new logo demand and cross-sell expansion for 1Password's enterprise password manager and Unified Access Management solutions.
Role type
Senior Campaign Manager (Growth Marketing)
Builds
Full-funnel demand generation campaigns, market narratives, and activation programs for B2B SaaS and enterprise security tools.
Domain
Cybersecurity / Enterprise B2B SaaS
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
demand generation, multi-channel campaign planning, cross-functional leadership, enterprise sales cycle navigation, B2B SaaS growth metrics analysis, strategic decision-making, AI tool utilization for marketing
Preferred skills
experience with AI agents for campaign development, ability to operate in ambiguity, rapid iteration skills
Technologies
AI agents, automated workflows, marketing automation platforms
Responsibilities
Define new logo ICP and target customers, translate product strategy into market narratives, build full-funnel campaigns leveraging AI tools, test new routes to market, partner with Sales and Product Marketing to enable pipeline generation, track and report on marketing performance
Seniority
Senior, hands-on IC