Integrated Marketing Manager
Core
Lead integrated consumer marketing to position the Northern Territory as Australia's most distinctive leisure travel destination and a leading destination for major events.
Role type
Integrated Marketing Manager
Builds
Audience-led marketing and brand campaigns across paid, earned and owned channels
Domain
Tourism and Events
Deliverable
brand campaigns
Required skills
strategic campaign planning, multi-channel marketing, brand management, audience segmentation, event marketing
Responsibilities
Connect marketing centres and teams to deliver campaigns, build awareness and consideration, bring the refreshed Territory brand to life with consumers, inspire visitation, support sustainable growth of the visitor economy