Martech Analyst Sr.
Core
Strategic partner and primary point of contact for clients throughout adoption and activation stages, focusing on building relationships, ensuring long-term retention, and supporting sales with upsells and renewals.
Role type
Senior Martech Analyst (Client Success & Implementation)
Builds
Client adoption of SaaS tools (Amplitude, Braze), actionable reports, and business metrics (KPIs)
Domain
Marketing Technology (Martech) / SaaS Implementation
Deliverable
client delivery
Required skills
Data analysis, SaaS tool implementation and training, customer support, business metric definition (KPIs), technical problem solving
Preferred skills
Functional training leadership, strategic collaboration with sales teams
Technologies
Amplitude, Braze, APIs
Responsibilities
Manage a client portfolio ensuring implementation and adoption of tools like Amplitude; Conduct functional training and lead personalized sessions to ensure optimal tool usage; Interpret data, prepare actionable reports, and resolve technical issues related to tools and APIs; Identify expansion opportunities with sales and define business metrics (KPIs).