Field Marketing Manager, West

## Responsibilities - Design the Regional Playbook: Build and execute a data-driven marketing plan tailored to your region’s specific needs, focusing on the largest enterprise accounts - Master the Land & Expand: Own the regional pipeline target. You will deploy a mix of high-touch events, executive roundtables, thought leadership roadshows, industry tradeshows, and account-based activations to identify and accelerate opportunities that ensure wall-to-wall adoption in our highest potential accounts - Creative Agility: Fearlessly think outside the standard playbook to deploy memorable experiences across in person, virtual and next gen marketing formats as well as the operational workflows that bring them to life. Be ready and eager to break the mold and go big - Big Picture Operator: Be excited to bring the Cursor mission and story to our customers by partnering with corporate marketing to ensure sharp messaging at every touchpoint - Sales Partner: Act as the strategic marketing partner to Regional Sales Teams. You’ll lead marketing planning calls, provide account-level insights, analyze regional pipeline trends, ensure absolute alignment on account priorities and maximize the adoption and impact of all marketing efforts - Event Orchestration: Obsess over the end-to-end details of every program with total ownership, from ideation, to promotion, to vendor management, to onsite experience, and follow-up, going beyond just day-of execution - Data-Driven Iteration: Track every dollar spent against pipeline generated. Manage your regional budget with a focus on high-impact investments - Feedback Loop: Serve as the "eyes and ears" of the field. Provide the Corporate Marketing teams with real-time feedback, needs and ideas on messaging resonance and competitive shifts ## What You’ll Do - The Enterprise Specialist: You have 5–8+ years of experience in Field or Revenue Marketing within B2B SaaS (AI, Security, or DevTools preferred). You understand the complexity of selling to the CTO, VP of Engineering, and CISO - The Revenue Mindset: You don’t care about "leads"; you care about pipeline and ARR. You speak the language of sales and aren't afraid to be held to a pipeline number - The "Gritty" Optimizer: You are a self-starter who can build a program from a blank sheet of paper and then obsessively optimize it based on the data - Exceptional Communicator: Your communication is sharp, professional, and persuasive ## Technical & Tactical Toolkit - Field Presence: You have the ability to travel (~30%) to host events, support the sales team, and connect with customers in-region. - Event Craft: You have experience producing high-end, "white-glove" executive experiences that stand out in a crowded market. - Location: This is an in-office role based out of our San Francisco office.