Field Marketing Manager - US
Core
Design and execute high-impact 1:1 and 1:few hosted events (executive dinners, VIP roundtables, bespoke activations) to accelerate pipeline and deepen relationships with target accounts in North America.
Role type
Field Marketing Manager (ABM-aligned)
Builds
Hosted events program for enterprise accounts
Domain
B2B SaaS / Enterprise Skill Development
Deliverable
product features
Required skills
Account-based marketing strategy, event production and logistics, sales partnership, pipeline attribution, CRM management, project management
Preferred skills
Experience in high-growth tech, ABM function collaboration, multi-threaded relationship building
Technologies
HubSpot, Salesforce
Responsibilities
Own end-to-end strategy and execution of hosted events; Partner with ABM Manager to align events to account plans; Collaborate with Sales/SDR for targeting and follow-up; Design event concepts with commercial outcomes; Manage logistics (venue, vendors, execution); Track and report on event performance and ROI; Support ABM with 1:few campaign activations
Seniority
Mid-Senior, hands-on IC