Business Marketing Manager - Private Co's, Fund Formation
Core
Strategic consultant and primary bridge between practice group leadership and the broader Marketing & Client Development organization, translating commercial objectives into marketing plans for private companies and fund formation.
Role type
Senior Business Marketing Manager (Private Companies & Fund Formation)
Builds
Marketing and client development plans, pitches, proposals, and campaign assets for law firm practice groups.
Domain
Legal services / Private Equity / Fund Formation
Deliverable
product features
Required skills
B2B marketing, workflow management, project management, market research, lateral attorney onboarding, pitch and proposal customization, digital asset management
Preferred skills
Supervisory experience, legal industry experience
Technologies
Microsoft Office, iManage
Responsibilities
Oversee intake and prioritization of practice-level marketing requests; Manage preparation and customization of standard pitches and capability statements; Coordinate practice group legal directory submissions; Direct execution of boutique practice-led client events; Manage inventory and refreshing of practice-specific content and partner bios; Coordinate market research initiatives on buyer behavior; Lead marketing orientation and onboarding for lateral attorneys; Serve as direct supervisor and mentor to direct reports
Seniority
Senior, hands-on IC with people leadership
