Senior Marketing Manager
Core
Lead execution of high-impact marketing programs across the US to drive brand awareness, pipeline growth, and customer loyalty for an AI-native legal workspace.
Role type
Senior Marketing Manager (B2B SaaS)
Builds
US regional marketing campaigns, brand presence, and customer advocacy programs
Domain
Legal Technology / AI / B2B SaaS
Deliverable
product features
Required skills
B2B marketing strategy, account-based marketing (ABM), integrated cross-channel campaign execution, content marketing, customer story development, ROI analysis, GTM alignment
Preferred skills
SaaS or agency experience, event/sponsorship management, Salesforce/Clay/HubSpot proficiency
Responsibilities
Build and grow brand presence in the US; develop regional marketing strategy and campaign plans; lead conception and execution of integrated marketing campaigns; partner with US Growth team on pipeline goals; develop content amplification strategies; source and activate customer advocates; track performance and optimize programs
Seniority
Senior, hands-on IC