Associate Director, CRM & Field Platforms
Core
Strategic leader responsible for shaping the future of Biogen's customer engagement ecosystem by leading the strategy, governance, and evolution of CRM and field technology platforms across North America.
Role type
Associate Director, CRM & Field Platforms
Builds
Scalable, compliant, and innovative technology solutions for customer-facing teams including Veeva CRM and related field technologies.
Domain
Pharmaceutical/Biotechnology / Customer Engagement Technology
Deliverable
production ML models | product features | dashboards & analysis | client delivery | infrastructure
Required skills
Veeva CRM strategy and governance, CRM transformation at scale, cross-functional leadership, system integration design, organizational change management, vendor relationship management, executive communication, business process transformation.
Preferred skills
Veeva Vault/Engage/Nitro/AI capabilities, Salesforce ecosystem, Generative AI implementation, commercial operations leadership, product launch support, customer master data architecture.
Technologies
Veeva CRM, Veeva Vault, Veeva Engage, Veeva Nitro, Veeva Next Best Action, Salesforce
Responsibilities
Develop and lead North America CRM and Field Platform strategy and roadmap; establish platform governance processes; drive adoption of CRM capabilities across customer-facing organizations; partner with Digital, IT, and Data & AI teams to scale AI-enabled CRM capabilities; lead implementation of intelligent workflows and automation; manage strategic relationships with Veeva and external technology partners.
Seniority
Senior, hands-on IC