Global Growth Marketing Manager
Core
Build, execute, and optimize integrated global B2B demand generation campaigns to convert market opportunity into measurable pipeline growth.
Role type
Senior IC Global Growth Campaign Manager
Builds
Modern B2B+C channel mix including email, webinars, paid search, paid social, retargeting, content syndication, and third-party programs
Domain
B2B SaaS / Market Research / Data & Analytics
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
B2B campaign management, demand generation, integrated marketing, HubSpot mastery, Dynamics 365/Salesforce experience, funnel performance analysis, marketing automation, lead nurturing, project management, cross-functional collaboration, creative asset guidance
Preferred skills
Global campaign experience, enterprise buyer marketing, market research/first-party data expertise, AI tool usage, executive reporting
Technologies
HubSpot, Dynamics 365, Salesforce, Canva, Figma
Responsibilities
Lead end-to-end planning and execution of global growth campaigns; optimize full-funnel performance from MQL to SQL; design and manage lead nurture programs; develop campaign reporting connecting activity to revenue outcomes; manage external agencies and vendors; run structured A/B tests across channels and assets
Seniority
Senior, hands-on IC