Head of Ad Sales, The Hill
Core
Lead advertising sales strategy, revenue growth, and go-to-market approach for digital, video, events, and branded content to serve policymakers, government decision-makers, and business leaders.
Role type
Executive-level Head of Ad Sales
Builds
Advertising revenue streams, strategic partnerships, and commercial solutions for The Hill's audience
Domain
Media & Advertising / Politics & Public Affairs
Deliverable
client delivery
Required skills
Advertising sales strategy, revenue growth, client and agency relationship management, direct revenue generation, go-to-market strategy, strategic partnerships, consultative sales leadership, new business development, events and sponsorship strategy, product and commercial innovation, sales leadership, cross-functional partnership, market intelligence
Preferred skills
MBA or comparable advanced business experience
Technologies
Video, branded content, sponsorships, events, audience targeting, data-driven advertising, emerging media platforms
Responsibilities
Develop and execute comprehensive advertising sales strategies to accelerate revenue growth and increase market share. Serve as a highly visible external representative to evangelize The Hill's value proposition and influence. Leverage and expand networks of senior relationships with clients, agencies, and government affairs organizations. Personally develop and close high-value strategic partnerships. Define and evolve commercial positioning, sales narratives, and pricing strategies. Identify and develop enterprise-level integrated partnerships around policy and national moments. Lead the commercial strategy for events and experiential business. Partner with internal teams to develop new advertising products and revenue streams. Lead, inspire, and develop a high-performing sales organization. Work closely with editorial, marketing, and product teams to translate content strengths into advertiser solutions. Maintain deep understanding of trends in media, advertising, and Washington's influence economy.
Seniority
Executive, hands-on leadership
