Strategic Account Manager
Core
Digital marketing services sales lead focused on developing and maintaining digital sales revenue for stations and departments.
Role type
Strategic Account Manager (Sales)
Builds
Digital sales revenue and multimedia sales presentations
Domain
Media & Entertainment (Television, Radio, Digital)
Deliverable
client delivery
Required skills
Strategic thinking, Analytical skills, Multimedia presentation creation, Creative production, Order entry, Revenue analysis, Cross-functional collaboration, Microsoft Office suite, Google Analytics, GAM, WideOrbit
Preferred skills
Local digital/television/radio media experience, Television industry knowledge
Technologies
PowerPoint, Excel, Word, Google Analytics, GAM, WideOrbit, Online dashboards
Responsibilities
Close digital revenue via sales calls and presentations, conceptualize client marketing needs, develop creative production for client advertising, input orders into dashboards, provide revenue analysis from WideOrbit, collaborate with station departments (Sales, News, Promotions, Production)
Seniority
Individual Contributor
