Senior Specialist, Marketing - Marketing Manager
Core
Designing and executing integrated omnichannel marketing strategies and campaigns for Organon's pharmaceutical portfolio across Romania, Hungary, and the Eastern Europe & Israel cluster.
Role type
Senior Marketing Manager (Omnichannel Lead)
Builds
Integrated marketing programs, cross-channel campaigns, and customer engagement journeys for Rx therapeutic areas.
Domain
Pharmaceuticals / Healthcare Marketing
Deliverable
product features
Required skills
Omnichannel strategy, campaign orchestration, data analytics, stakeholder management, compliance governance, digital marketing, CRM management, cross-functional collaboration
Preferred skills
Experience in cluster-level strategy, digital transformation, therapeutic area expertise
Technologies
CRM, marketing automation platforms, analytics tools
Responsibilities
Develop and implement omnichannel strategies across multiple brands; Lead cross-channel campaign planning and execution; Design end-to-end customer journeys for HCPs and patients; Analyze campaign performance and generate actionable insights; Ensure compliance with pharma regulations; Coordinate with regional/global teams and external agencies.
Seniority
Senior, hands-on IC with strategic oversight