Product Manager, Omnichannel Marketing Operations
Core
Offshore Product Manager enabling US brand commercial plans through omnichannel campaign execution, delivery coordination, and analytics translation across digital and CRM touchpoints.
Role type
Senior IC Product Manager (Marketing Operations)
Builds
Omnichannel marketing campaigns and programs for US pharma brands
Domain
Pharmaceutical / Healthcare Marketing
Deliverable
product features
Required skills
Omnichannel campaign execution, vendor management, analytics translation, project coordination, compliance (MLR) coordination, automation adoption, AI tool implementation
Preferred skills
US pharma brand experience, CRM/email/web campaign support, performance dashboard analysis
Technologies
CRM, email platforms, web platforms, marketing automation tools, analytics dashboards
Responsibilities
Convert US brand plans into executable deliverables, coordinate end-to-end campaign delivery with vendors and internal teams, translate analytics into brand recommendations, promote automation and AI tools for content creation, manage vendor partnerships and resolve delivery issues, track operational metrics for continuous improvement, ensure compliance with MLR requirements, coordinate creative asset workflows across channels
Seniority
Senior, hands-on IC