Global Partner Ecosystem Marketing Manager
Core
Define and execute global partner marketing strategy to drive growth through distributors, system integrators, and technology partners in the industrial automation and software sectors.
Role type
Senior IC B2B partner ecosystem marketing manager
Builds
Global partner marketing programs, joint go-to-market initiatives, and co-marketing campaigns for industrial automation and emerging tech portfolios
Domain
Industrial automation, manufacturing technology, software, and B2B channel marketing
Deliverable
product features
Required skills
Global partner marketing strategy, ecosystem growth, joint go-to-market planning, program scaling, business case development, organizational leadership, AI-powered marketing capabilities
Preferred skills
B2B marketing leadership, channel marketing, indirect sales ecosystem experience, cross-functional initiative leadership, people management, industrial automation domain expertise, acquisition integration, digital marketing, demand generation, account-based marketing, marketing technology leverage
Technologies
AI-powered marketing tools, digital marketing platforms, demand generation technologies
Responsibilities
Define global partner marketing vision and operating model; Develop market-backed partner strategies for established and emerging businesses; Establish partner marketing frameworks and performance measures; Design and execute global strategies for strategic technology partners; Build globally consistent partner programs; Develop business cases and ROI models for partner marketing investments; Build and develop the global partner marketing organization
Seniority
Senior, hands-on IC with leadership responsibilities
