CareerPlan

Manager, Field Marketing Programs

Pennsylvania, USFull-time$102k–$214k2026-10-23 → 2026-11-10

Core

Lead the Americas Field Marketing Programs team to execute regional campaigns, events, and lead generation initiatives that drive demand and support revenue growth.

Role type

Manager, Field Marketing Programs

Builds

Regional marketing campaigns, virtual events, direct mail, and lead management programs for the Americas.

Domain

Cybersecurity / B2B Field Marketing

Deliverable

product features

Required skills

Project management, team leadership, campaign execution, vendor management, Salesforce.com, Marketo

Preferred skills

Marketo certification, multilingual event facilitation

Technologies

Marketo, Salesforce.com

Responsibilities

Create and manage regional marketing campaigns including roadshows, virtual events, and executive programs; Facilitate large-scale multilingual virtual events; Ensure accurate lead management in Salesforce; Manage third-party vendors and promotional inventory; Oversee purchase orders and vendor invoicing; Support onsite event operations.

Seniority

Manager, people leadership