Director, Customer Loyalty and Retention
Core
Build and lead a world-class Customer Loyalty & Retention function to drive retention, loyalty, and satisfaction across the customer lifecycle for a used and new car financing company.
Role type
Director, Customer Loyalty & Retention
Builds
Customer loyalty and retention programs, strategies, and roadmaps
Domain
Financial services / Automotive financing / Customer Experience
Deliverable
product features
Required skills
Customer lifecycle strategy, quantitative marketing, executive communication, cross-functional collaboration, strategic planning, team leadership, program management
Preferred skills
MBA, financial services experience, credit risk knowledge
Technologies
None explicitly stated
Responsibilities
Own the Customer Loyalty & Retention strategy and roadmap; Build and lead a high-performing team; Map the end-to-end customer lifecycle; Develop programs to recognize and reward customers; Evaluate and develop loyalty initiatives; Direct the generation of insights from qualitative and quantitative data; Partner cross-functionally to design and present strategies to executives
Seniority
Director, strategic leadership with hands-on execution