Lead Marketing Science Partner DACH ( m/f/d)
Core
Lead Marketing Science Partner driving strategic insight projects, measurement frameworks, and thought leadership for Samsung Ads in the DACH region to influence advertiser investment decisions.
Role type
Senior IC Marketing Science Partner (Media Insights & Measurement)
Builds
Scalable measurement frameworks, strategic insights, and industry thought leadership for CTV and mobile advertising.
Domain
Digital Media & Advertising (CTV, TV, Mobile) in DACH region
Deliverable
production ML models | dashboards & analysis | client delivery
Required skills
Media insights, advertising effectiveness, marketing science, CTV/digital/TV media landscape knowledge, ad measurement methodologies (viewability, attention, brand lift, sales lift, conversion lift, MMM), SQL, R, Python, econometrics, statistics, framework creation, stakeholder influence
Preferred skills
Experience with JICs, cutting-edge media measurement partners, white paper creation, industry committee participation
Technologies
SQL, R, Python, econometrics, statistics
Responsibilities
Own analytics support and measurement strategy for content houses, brands, and agencies; leverage client relationships to identify unmet needs and co-develop new products; lead flagship analytics and measurement projects; intersect industry trends and client feedback to drive innovation in measurement approaches; manage media & insights partnerships; translate complex data into clear narratives for senior decision-makers.
Seniority
Senior, hands-on IC with strategic influence