Associate Principal, Insights & Measurement, Analytics & Insights (A&I)
Core
Senior individual contributor acting as a subject matter expert in insights & measurement to help advertisers optimize investments on Amazon Ads.
Role type
Associate Principal, Insights & Measurement (Analytics & Insights)
Builds
Actionable insights, media strategies, and data-driven recommendations for advertisers
Domain
Digital Advertising, Analytics, Measurement
Deliverable
production ML models | dashboards & analysis | client delivery
Required skills
Advanced SQL, Python, data science modeling, customer segmentation, marketing mix modeling, media attribution, GenAI application
Preferred skills
Master's degree in marketing/advertising/business/economics/statistics, 10+ years experience, senior advertiser/agency stakeholder experience
Technologies
SQL, Python, GenAI
Responsibilities
Establish relationships with senior marketing decision makers; leverage proprietary data and third-party research to generate insights; develop expertise in Amazon's proprietary metrics; advocate for data-driven decision-making; write internal documents with strategic recommendations; scale analyses using AI native solutions; mentor junior team members
Seniority
Associate Principal, hands-on IC with strategic influence