Senior Manager, Strategic Insights & retail Media Operations
Core
Strategic operator bridging data-driven insights with operational excellence to drive non-endemic advertiser growth and optimize retail media network frameworks.
Role type
Senior Manager, Strategic Insights & Retail Media Operations
Builds
Strategic business cases for non-endemic brands and scalable operational frameworks for retail media workflows
Domain
Retail Media Networks (RMN) / Commerce Media Networks (CMN) / Digital Advertising
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
retail media operations, audience strategy, sales lift analysis, incrementality measurement, attribution modeling, process improvement, operational transformation, change management, data storytelling, cross-functional influence
Preferred skills
first-party data analysis, clean-room environments, loyalty data monetization, self-service advertising platforms, automation tooling, AI-enabled workflows
Technologies
retail-specific analytics platforms, ad serving technologies, order management systems, campaign management platforms
Responsibilities
Build business cases for non-endemic brands using sales lift and attribution data; Design scalable operational frameworks and SOPs for retail media workflows; Partner with Product/Engineering to prioritize platform enhancements; Monitor competitive landscape and market trends; Create data visualizations and POVs for agency media planners; Lead change management for new processes and platform capabilities
Seniority
Senior Manager, hands-on IC with strategic oversight
