Senior Manager, Strategic Insights & retail Media Operations
Core
Strategic operator bridging data-driven insights with operational excellence to drive non-endemic advertiser growth and optimize retail media network frameworks.
Role type
Senior Manager, Strategic Insights & Retail Media Operations
Builds
Strategic business cases for non-endemic brands and scalable operational frameworks for retail media workflows
Domain
Retail media networks, commerce media, shopper marketing, digital advertising
Required skills
Retail media operations, sales/performance narrative building, operational workflow design, process improvement, audience data analysis, first-party data management, change management, cross-functional influence, data visualization, market trend analysis
Preferred skills
RMN/CMN ecosystem experience, vertical media network background (sports/retail/hospitality), loyalty monetization models, self-service advertising product support, automation/AI workflow implementation, ad serving technologies knowledge
Technologies
Retail media platforms, clean-room environments, loyalty data systems, automation tools, AI-enabled workflows, ad serving technologies, order management systems, campaign management platforms
Responsibilities
Build business cases for non-endemic brands using sales lift and attribution data; Partner on audience overlap and first-party data alignment; Design scalable operational frameworks and SOPs; Evaluate and simplify existing processes; Partner with Product/Engineering to improve platform usability; Lead change management and adoption of new processes; Create data visualizations and POVs for agency partners; Influence budget decisions and strategic direction across teams.
Seniority
Senior, hands-on IC with strategic influence
