Director, Business Development, Media Effectiveness
Core
Generating sales revenue and identifying prospective client business needs across Media Effectiveness solutions for new and existing Media or Agency clients through consultative selling and negotiating.
Role type
Director, Business Development (Sales Leadership)
Builds
Media Effectiveness solutions and sales pipelines for Media and Agency clients
Domain
Digital Market Research, Media Planning, Advertising Effectiveness
Required skills
Quota-carrying sales experience, complex media solutions selling, media/agency ecosystem knowledge, RFP and proposal development, strategic client relationship management, financial negotiation, cross-media analysis, programmatic and social media knowledge
Preferred skills
None stated
Technologies
Salesforce, Maconomy
Responsibilities
Identifies new business opportunities using personal network and market analysis; maintains sales pipeline and forecasts revenues; leads RFP and proposal development; conducts client meetings and presentations; strategizes growth for existing clients; reports on digital landscape evolution; negotiates pricing with decision makers
Seniority
Director, strategic leadership