Vice-président·e, Ventes et marketing
Core
Align sales and marketing strategy with business unit goals, driving growth, brand development, and demand generation for software solutions in the public sector and healthcare.
Role type
VP of Sales and Marketing (Strategy & Leadership)
Builds
Software solutions for public sector and healthcare organizations
Domain
Software / SaaS / Public Sector & Healthcare
Deliverable
product features
Required skills
B2B sales strategy, marketing strategy, financial forecasting, contract negotiation, team leadership, CRM proficiency, data analytics
Preferred skills
Experience in public sector or healthcare, knowledge of value-based pricing models, competitor analysis
Technologies
CRM, AI tools
Responsibilities
Define and update product-based sales strategies, develop and track measurable sales plans, implement pipeline management, monetize software solutions, pilot performance rituals, build and lead the marketing plan, represent the company at events, mentor the sales and marketing team, establish commercial governance for tenders, negotiate strategic contracts, monitor competitors.
Seniority
Executive, Strategy & Mentorship
