Digital - Senior Manager/Manager, Loyalty
Core
Lead the design, delivery, and evolution of loyalty initiatives, benefits, promotions, and campaigns to maximize client affinity for Aritzia.
Role type
Senior Manager, Customer Loyalty Strategy & Program Management
Builds
Scalable loyalty operating models, personalized member experiences, and measurable business outcomes across all loyalty touchpoints.
Domain
Retail / Customer Experience / Loyalty Programs
Deliverable
product features
Required skills
Marketing strategy, Customer Experience strategy, Enterprise-scale program management, Go-to-Market (GTM) strategy execution, Cross-functional stakeholder management, Data-driven program optimization, Campaign management, Organizational change management
Preferred skills
Retail, brand, or CPG environment experience, Loyalty/membership/rewards program management, Marketing partnership experience
Technologies
None stated
Responsibilities
Lead the design, delivery, and evolution of loyalty initiatives including benefits, promotions, and campaigns; Translate loyalty strategy into scalable operating models and member experiences; Drive adoption and organizational readiness for loyalty capabilities; Monitor program performance and optimize capabilities to grow member engagement and retention; Communicate business requirements to align priorities and drive successful delivery.
Seniority
Senior Manager, hands-on leadership