Sr Specialist, Marketing
Core
Senior marketing specialist executing end-to-end institutional marketing programs for derivatives, data, equities, and FX, managing web presence, multi-channel campaigns, content production, events, and reporting.
Role type
Senior IC marketing specialist (institutional)
Builds
Institutional marketing programs, web content, multi-channel campaigns, event experiences, and performance dashboards
Domain
Financial services / Capital markets
Deliverable
product features
Required skills
B2B marketing strategy, project management, multi-channel campaign execution, content creation and editing, data reporting and analytics, compliance coordination, stakeholder management
Preferred skills
Capital markets knowledge, Salesforce/Marketo/HubSpot proficiency, event marketing
Technologies
Salesforce, Marketo, Pardot, HubSpot, CMS, social media platforms, analytics tools
Responsibilities
Own and update institutional product web pages; manage execution of email, social, and paid media campaigns; build and maintain performance dashboards; produce marketing content from brief to publication; manage event lifecycle and lead conversion; coordinate agency and contractor deliverables; oversee compliance and legal review pipelines.
Seniority
Senior, hands-on IC