Digital Medical Specialist
Core
Design and execute medical omnichannel and digital strategies to support healthcare professionals and scientific audiences, translating AI-driven insights into medical use cases.
Role type
Senior digital medical strategist (omnichannel)
Builds
Medical/disease awareness omnichannel campaigns and digital projects
Domain
Pharmaceutical marketing and digital communication
Deliverable
product features
Required skills
Digital medical acumen, omnichannel strategy, marketing automation (Salesforce), CRM systems (Salesforce/Veeva), data analytics (AEM, GA, PowerBI), regulatory compliance, digital project leadership
Preferred skills
Medical/pharma experience, understanding of pharmaceutical product commercialization, knowledge of Belgium and Luxembourg healthcare environment
Technologies
Salesforce Marketing Cloud, Salesforce Data Cloud, Veeva, Adobe Experience Manager (AEM), Google Analytics (GA), PowerBI
Responsibilities
Design and execute medical omnichannel and digital strategies, orchestrate compliant medical/disease awareness campaigns, oversee end-to-end execution of digital projects, monitor digital performance metrics and generate reports, ensure compliance with AZ Policies and Standards
Seniority
Senior, hands-on IC