Marketing Excellence Manager
Core
Lead the deployment, adoption, and scaling of high-impact Marketing Excellence programs across APMEA countries and divisions to improve marketing effectiveness and commercial outcomes.
Role type
Senior Marketing Excellence Program Manager
Builds
Repeatable playbooks, operating models, implementation plans, and governance structures for marketing programs
Domain
Life Sciences / Healthcare / B2B Industrial
Required skills
Program management, Change management, Stakeholder management, Strategic framework translation, KPI definition and tracking, Cross-functional collaboration, Commercial impact analysis, Process standardization, NPI launch management, Customer advocacy programs
Preferred skills
MBA, Science/Engineering degree, Digital marketing expertise, AI-enabled marketing knowledge, Multi-region matrix organization experience
Technologies
Marketing technology platforms, Digital Intelligence tools, AI/Automation tools
Responsibilities
Lead regional rollout and scaling of priority Marketing Excellence programs; Translate strategic frameworks into practical playbooks and implementation roadmaps; Drive adoption of frameworks including KOL/Customer Advocacy and NPI launch excellence; Define and track KPIs covering adoption, effectiveness, and pipeline contribution; Build partnerships with divisional marketing, country marketing, and commercial leadership; Identify opportunities to simplify, standardize, and automate processes
Seniority
Senior, hands-on IC