Sr. Director, Programmatic
Core
Drive new business growth for programmatic DOOH solutions targeting large agency holding companies and Fortune 500 brands.
Role type
Senior Sales Director (Programmatic)
Builds
Programmatic revenue streams via DSP partnerships and enterprise client acquisition
Domain
Digital advertising / Out-of-Home (OOH) media / Programmatic trading
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
New business generation (hunter mindset), strategic outbound sales, enterprise stakeholder engagement, programmatic DOOH expertise, DSP platform fluency, attribution and measurement storytelling, CRM pipeline management, omnichannel media ecosystem knowledge
Preferred skills
Programmatic OOH experience, national market knowledge, relationships with leading DSP partners (Vistar, TTD, DV360, Amazon)
Technologies
Vistar, The Trade Desk, Google DV360, Amazon DSP
Responsibilities
Identify and pursue new programmatic revenue targets; execute strategic outbound efforts; develop tailored proposals; partner with Enterprise and Commercial sales teams; cultivate relationships with DSP partners; maintain pipeline tracking and forecasting
Seniority
Senior, hands-on IC
