Campaign Programming Specialist
Core
Execute, QA, and deploy customer marketing campaigns across email, mobile push, SMS, and in-app messaging using MoEngage.
Role type
CRM Campaign Specialist (Marketing Operations)
Builds
Customer communication campaigns and journeys for Inspire's restaurant brands
Domain
QSR / Restaurant / Digital Marketing
Deliverable
product features
Required skills
campaign execution, audience segmentation, customer journey orchestration, QA testing, project coordination, MoEngage platform proficiency, HTML basics, data validation
Preferred skills
SQL exposure, CDP familiarity, marketing analytics, loyalty program support
Technologies
MoEngage, Braze, Iterable, Adobe Campaign, HubSpot
Responsibilities
Build and deploy multi-channel campaigns; configure customer journeys and audience segments; perform QA testing on content and targeting; monitor deployments and troubleshoot issues; collaborate with marketing and tech teams on optimization.
Seniority
Mid-level, hands-on IC