Senior Account Strategist
Core
Manage strategic accounts for financial clients, overseeing the full lifecycle from media planning and pre-sale coordination to post-sale campaign execution and performance optimization.
Role type
Senior Account Strategist (Account Management)
Builds
Client campaigns and strategic partnerships for financial sector clients
Domain
Advertising / Media Buying / Financial Services
Deliverable
product features
Required skills
Media planning, campaign execution, client relationship management, data analysis for insights, cross-functional collaboration, RFP response strategy, performance monitoring, upsell identification
Preferred skills
Direct publisher experience, understanding of client KPIs
Technologies
Media planning tools, campaign management platforms
Responsibilities
Lead pre-sale media planning and internal coordination; Execute post-sale campaigns and monitor pacing/performance; Act as primary liaison between internal teams and external clients; Provide consultative recommendations to maximize client satisfaction and growth; Support sales team with strategic solutions for new business; Optimize campaign delivery and identify upsell opportunities
