Strategic Account Manager - CVS Media Exchange(CMX)
Core
Leading strategic coordination and performance oversight across digital media campaigns for suppliers, merchants, and brand advertisers using CVS's in-store and online data.
Role type
Strategic Account Manager (Retail Media)
Builds
Full-funnel ad solutions and measurable outcomes for CVS Media Exchange (CMX) clients
Domain
Retail Media / Digital Advertising
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Media strategy, supplier engagement, campaign lifecycle management, upselling, data analysis, KPI monitoring, cross-functional collaboration, Salesforce management
Preferred skills
CPG/retail media experience, advertising analytics, DMP technologies, strategic thinking, leadership in client relationships
Technologies
Salesforce, DMP technologies, data platforms
Responsibilities
Develop annual brand and media strategies aligned with advertiser goals; Serve as primary liaison for supplier communications and feedback; Lead campaign kick-offs and manage briefs; Monitor campaign performance using KPIs to optimize outcomes; Perform in-depth data analysis to deliver actionable insights; Partner with sales, merchandising, and internal teams to drive results
Seniority
Mid-Senior, hands-on IC