Sr. Marketing Operations Manager
Core
Senior Marketing Operations Manager enabling global Marketing and Sales organizations through scalable processes, trusted data, efficient technology, and operational excellence.
Role type
Senior IC Marketing Operations Manager
Builds
Marketing technology ecosystem, lead lifecycle framework, database strategy, reporting infrastructure, and AI-enabled operational workflows
Domain
B2B SaaS / Marketing Technology
Deliverable
production ML models | product features | dashboards & analysis | infrastructure
Required skills
HubSpot administration, lead lifecycle management, lead scoring, funnel optimization, marketing automation platform management, data governance, database management, workflow automation, Salesforce environment experience, analytical reporting, project management
Preferred skills
Clay, Qualified, 6sense, Openprise, NeverBounce, Swoogo, Knak, Webflow, Google Analytics, Domo, intent data, account intelligence, signal-based targeting, email deliverability platforms
Technologies
HubSpot, Salesforce, Clay, Qualified, 6sense, Openprise, NeverBounce, Swoogo, Knak, Webflow, Google Analytics, Domo, SendGrid, Instantly
Responsibilities
Lead strategy and governance of marketing systems and automation frameworks; Define metrics and develop reporting dashboards; Monitor and analyze funnel performance and marketing contribution to pipeline; Drive sales and marketing alignment through lead management processes; Administer core marketing technologies and ensure platform optimization; Partner with Sales Operations and IT to implement efficiency solutions; Execute marketing database strategy for data quality and enrichment; Modernize operations through AI-enabled solutions and workflow automation; Manage vendor relationships, contracts, and compliance.
Seniority
Senior, hands-on IC
