Account Executive, KBZK
Core
Sell multi-platform advertising solutions (OTT video, social media, broadcast TV, digital display) to local and regional businesses and agencies.
Role type
Account Executive (Media Sales)
Builds
Advertising campaigns and media placements for local/regional clients
Domain
Media & Advertising
Deliverable
product features
Required skills
Strategic account management, broadcast ratings analysis, digital execution, sales funnel management, CRM proficiency, media avail negotiation, copywriting, revenue collection
Preferred skills
BS/BA in related discipline, 2+ years sales success, strategic account management experience, broadcast ratings knowledge, digital execution experience
Technologies
Microsoft Office (Word, Excel, PowerPoint), Google Office (Sheets, Docs, Slides), virtual conferencing platforms (Skype, WebEx, Zoom, MS Teams), CRM systems
Responsibilities
Prospect and close new business with traditional and non-traditional advertisers, analyze customer needs using the Scripps Sales Process, negotiate program ratings and advertising rates, manage sales funnel and KPIs, perform client services including media avail negotiations and revenue collection, contribute to creative campaign development, maintain client relationships
Seniority
Individual Contributor, Mid-level
