Account Executive, KMVT - Twin Falls
Core
Sell advertising solutions (TV, digital) to local and regional businesses and agencies to drive revenue and ROI.
Role type
Account Executive (Media Sales)
Builds
Television commercial airtime and digital marketing campaigns for local businesses
Domain
Local broadcasting and media sales
Deliverable
product features
Required skills
Strategic account management, broadcast ratings analysis, digital execution, sales funnel management, CRM proficiency, needs analysis, presentation skills, copywriting
Preferred skills
BS/BA in related discipline, 2+ years of sales success, experience in strategic account management, broadcast ratings, and digital execution
Technologies
Microsoft Office (Word, Excel, PowerPoint), Google Office (Sheets, Docs, Slides), virtual conferencing platforms (Skype, WebEx, Zoom, MS Teams), CRM systems
Responsibilities
Prospect and close sales with traditional and non-traditional advertisers, negotiate program ratings and advertising rates, manage sales funnel and KPIs, perform client services including media avail negotiations and revenue collection, contribute to creative campaign development, maintain client relationships
Seniority
Individual Contributor, mid-level sales professional
