Key Account Manager - Home Entertainment (m/w/d)
Core
Strategic and operational management of key retail partners to drive sales growth, market share, and brand presence at the point of sale for Sony's Home Entertainment products.
Role type
Key Account Manager (Sales & Strategy)
Builds
Sales strategies, promotional campaigns, and retail execution plans for consumer electronics.
Domain
Consumer Electronics / Home Entertainment / Retail
Deliverable
product features
Required skills
Key Account Management, sales strategy development, market analysis, stakeholder relationship management, negotiation, KPI analysis, POS management
Preferred skills
Consumer electronics industry experience, cross-functional collaboration, entrepreneurial mindset
Technologies
MS Office (Excel, PowerPoint)
Responsibilities
Develop and implement sales and growth strategies with retail partners; manage promotions and sell-out activities; analyze KPIs like sell-out and market share; ensure optimal product placement at POS; build long-term relationships with decision-makers; collaborate with internal teams (Marketing, Supply Chain, Retail Activation).
Seniority
Mid-Senior, hands-on IC