Brand Revenue & Strategy Manager
Core
Analyze DTC brands as complete businesses to identify growth opportunities, constraints, and strategic priorities for profitable scaling.
Role type
Senior Brand Revenue & Strategy Manager
Builds
Growth strategies, revenue models, and commercial roadmaps for a portfolio of DTC brands
Domain
Direct-to-Consumer eCommerce, Brand Strategy, Financial Planning
Deliverable
product features
Required skills
DTC business acumen, P&L analysis, unit economics modeling, paid media strategy, conversion rate optimization, pricing strategy, data analysis, partner management, strategic prioritization
Preferred skills
Shopify ecosystem mastery, AI tool proficiency, inventory planning, cash flow management, US market launch experience
Technologies
Shopify, Meta Ads, Google Ads, AI analytical tools
Responsibilities
Define brand positioning, target audiences, and growth plans; Analyze revenue, margins, and unit economics to identify risks; Build relationships with brand owners to align on priorities and forecasts; Translate business objectives into execution priorities across marketing and operations; Develop pricing strategies and evaluate monetization models; Prepare business reviews covering results and recommended actions; Provide commercial feedback to improve the platform. (via careerplan.io/jobs/DA-006-E9-278-brand-revenue-strategy-manager-at-zyg)
Seniority
Senior, hands-on IC