Senior Regional Marketing Manager
Core
Lead marketing initiatives across Northern Europe (UKI, Netherlands, Nordics) to drive pipeline growth, accelerate deal velocity, and increase brand awareness for enterprise and mid-market customers in Application Security.
Role type
Senior Regional Marketing Manager (Field Marketing & Demand Generation)
Builds
Regional marketing strategy, integrated campaigns (events, digital, content), and ABM programs for AppSec solutions
Domain
Cybersecurity / Application Security / DevSecOps
Required skills
B2B marketing strategy, event management, demand generation, Account-Based Marketing (ABM), pipeline management, marketing automation, CRM tools, stakeholder management, analytical skills
Preferred skills
Experience in cybersecurity or DevSecOps, familiarity with developer ecosystems, partner/channel marketing background
Technologies
Salesforce, Marketo
Responsibilities
Own end-to-end events strategy and execution across UKI, Netherlands, and Nordics; translate global campaigns into regionally relevant programs; manage marketing-sourced pipeline targets and funnel performance; lead ABM initiatives for top-tier enterprise accounts; adapt global messaging for Northern European audiences; align with sales and partners on co-marketing and lead follow-up; track campaign ROI and provide insights to stakeholders
Seniority
Senior, hands-on IC
