Marketing - Marketing Manager, Sydney
Core
Define, develop, and execute integrated marketing strategies and plans to build awareness, generate qualified leads, and drive commercial impact for Bloomberg's products and solutions in the ANZ region.
Role type
Regional Marketing Manager (B2B Financial Services)
Builds
Integrated marketing campaigns, events, and digital programs for Australian client segments including superannuation funds.
Domain
Financial Services / B2B Marketing
Deliverable
product features
Required skills
B2B marketing strategy, integrated campaign execution, Australian financial services landscape knowledge, data-driven analytics, stakeholder management, project management, ROI measurement.
Preferred skills
Experience marketing to Australian institutional investors (superannuation funds, asset managers), commercial mindset, creative problem-solving.
Technologies
None explicitly stated.
Responsibilities
Partner with business and marketing stakeholders to identify local priorities and translate goals into strategies; Develop and execute marketing programs for key Australian client segments; Apply understanding of the Australian market to develop locally relevant campaigns; Partner with internal and external teams to execute high-quality campaigns; Work with regional and global teams to align local programs with broader strategies; Manage multiple projects independently from planning to execution; Deliver against KPIs and optimize future activity based on insights.
Seniority
Senior, hands-on IC
