Field Marketing Manager
Core
Regional Marketing Manager for Korea responsible for demand-gen, lead-gen, and brand awareness in the Korea region, partnering with Sales to build pipeline.
Role type
Regional Field Marketing Manager
Builds
Sales pipeline, brand awareness, and market presence in Korea
Domain
B2B SaaS / Enterprise AI
Required skills
Project management, Event planning (virtual/in-person), Content creation, Digital marketing, Campaign budget management, Localization, B2B technical audience marketing
Preferred skills
Video editing, Design software, AI-powered workflow building
Technologies
Zoom, LinkedIn, Meta, Youtube, SEO, GEO, Content syndication platforms
Responsibilities
Build and accelerate sales pipeline through demand generation programs and multi-channel integrated campaigns. Lead end-to-end development of strategic account-based marketing initiatives. Own field marketing and events end-to-end including virtual/in-person events and trade shows. Develop and manage landing pages, microsites, and tailored content assets. Deliver compelling, audience-centric content across channels. Manage campaign budgets with a rigorous focus on ROI. Own end-to-end planning and optimization of integrated digital campaigns. Support localization for the Korea market.
Seniority
Mid-Senior, hands-on IC