Customer Marketing Manager
Hybrid
Core
Own marketing across the full customer lifecycle to help customers launch, stay engaged, renew, and grow, turning happy customers into advocates.
Role type
Customer Marketing Manager
Builds
Customer lifecycle programs and campaigns
Domain
Health-tech / SaaS
Deliverable
product features
Required skills
lifecycle marketing, multi-channel campaign management, HubSpot, storytelling, data analysis, AI tools
Preferred skills
SaaS, health-tech, B2B2C
Responsibilities
Build and run customer lifecycle programs, create case studies and references, collaborate with Sales and Product teams, report on program performance
Seniority
Mid-level, hands-on IC