Senior Marketing Operations Manager
Core
Lead and evolve Marketing Operations in a scaled, multi-team organization by setting strategy, managing systems, and driving analytics to ensure efficiency and alignment.
Role type
Senior Marketing Operations Manager (Strategic & Hands-on IC)
Builds
Marketing technology stack, scalable workflows, executive dashboards, and automation for campaigns and lifecycle programs.
Domain
B2B SaaS / Construction Technology
Deliverable
production ML models | product features | dashboards & analysis | client delivery | infrastructure
Required skills
Marketing Operations strategy, Marketo configuration & optimization, Salesforce integration, CRM management, data quality assurance, workflow automation, vendor management, funnel metrics definition, stakeholder alignment
Preferred skills
RevOps collaboration, global scaling experience, localization enablement, change management in complex environments
Technologies
Marketo, Salesforce, Dreamdata
Responsibilities
Own end-to-end Marketing Operations strategy; configure and optimize marketing automation tools and data flows; build and maintain executive-ready dashboards and performance reporting; design scalable workflows and processes; partner with RevOps and Finance on attribution and ROI; align data definitions and KPIs across GTM teams
Seniority
Senior, hands-on IC