VP, Platform Data Enablement
Core
Strategic leader defining and executing global priorities for platform partnerships with Media Owners and Platforms to scale local market data strategies globally.
Role type
VP, Platform Data Enablement (Strategy & Partnerships)
Builds
Global data partnership frameworks and agentic workflows for data access and integration within WPP's marketing ecosystem.
Domain
AdTech / Data Partnerships / Media Intelligence
Deliverable
client delivery
Required skills
Data partnerships and platform ecosystems expertise, strategic negotiation and scaling, commercial acumen, cross-functional stakeholder influence, global strategy alignment, operational execution
Preferred skills
AdTech industry knowledge, experience in matrixed organizations, comfort with ambiguity
Technologies
WPP Open (AI platform), Data Supply from Media Owner Ecosystem
Responsibilities
Define and execute Global priorities for platform partnerships, Provide strategic leadership for all platform partnership activities, Lead local teams to enable growth in each market, Drive development of agentic workflows to simplify data access, Identify and scale client adoption of Data Products
Seniority
VP, strategic leadership & global execution
