WPP Media | Planning Manager (EM), Japan
Core
Manage and optimize lower-funnel digital campaigns for world-class brands in Japan across Google, Yahoo! JAPAN, and Meta platforms, overseeing execution from planning to final analysis.
Role type
Manager, digital media planning
Builds
Digital communication strategies and media plans for lower-funnel performance campaigns
Domain
Digital marketing, media planning, Japan market
Required skills
Digital marketing strategy, campaign optimization, data analysis, client relationship management, team mentorship, project management, media partner negotiation, performance reporting, strategic planning
Preferred skills
Bilingual (Japanese and English), numerate and analytical mindset, business degree background
Technologies
Google, Yahoo! JAPAN, Meta, Excel, PowerPoint, Word
Responsibilities
Develop digital communication strategies and media plans, optimize campaign performance using data analysis, build and manage relationships with media partners and vendors, lead client meetings and performance presentations, mentor junior team members, oversee campaign setup and tracking
Seniority
Manager, hands-on IC with team leadership
