Demand Generation Manager
Core
Build and own the global Enterprise growth engine by turning market intelligence, campaigns, and partnerships into qualified pipeline and revenue for companies with significant FX, cross-border, and financial operations.
Role type
hands-on Individual Contributor Demand Generation Manager
Builds
qualified pipeline and revenue for Enterprise accounts
Domain
Fintech, financial services, payments, FX, treasury technology
Required skills
B2B demand generation, Enterprise marketing, account-based demand, multi-channel campaign execution, CRM/pipeline metrics, AI tools for research and personalization, commercial thinking
Preferred skills
Enterprise SaaS, fintech, financial infrastructure, marketing to CFO/Finance audiences (via careerplan.io/jobs/85-00C-DB-F6D-demand-generation-manager-at-okoora)
Technologies
CRM, AI tools, webinars, executive events platforms
Responsibilities
Build and segment global Enterprise accounts, identify business signals and buying triggers, develop integrated demand generation programs, create campaigns for senior decision-makers, build content and founder-led marketing programs, develop demand through partners and ecosystems, support active opportunities with messaging and deal acceleration, build nurture programs, measure success through pipeline and revenue impact
Seniority
Mid-level, hands-on IC