Senior Product Marketing Specialist, ANZ
Core
Lead regionalization and execution of Okta and Auth0 go-to-market strategy for Australia and New Zealand, translating global product value propositions into localized narratives for enterprise customers.
Role type
Senior Product Marketing Specialist (SaaS/Enterprise)
Builds
Localized product messaging, solution briefs, blogs, customer collateral, and presentation decks for the ANZ market.
Domain
SaaS, Enterprise Technology, Identity and Access Management (IAM), Security
Deliverable
product features
Required skills
Product marketing strategy, messaging development, content creation, sales enablement, go-to-market execution, cross-functional collaboration, public speaking
Preferred skills
Analyst Relations (AR) engagement experience, PR campaign management, ANZ market knowledge (Public Sector, Financial Services, Critical Infrastructure)
Technologies
Okta, Auth0
Responsibilities
Drive product marketing strategy and execution for the ANZ market; Develop external-facing content including localized messaging and collateral; Enable field sales teams with product insights and value-selling tools; Represent Okta as a primary speaker at industry events and webinars; Partner with PR and Analyst Relations teams to elevate market presence; Collaborate with cross-functional leadership on GTM planning and demand generation.
Seniority
Senior, hands-on IC
