Director, Business Development
Core
Represent The Weather Channel's digital product lines to mobile manufacturers, carriers, portals, and media partners in Asia to increase distribution and revenue generation of ad-supported mobile and web products.
Role type
Director, Business Development (APAC)
Builds
Strategic partnerships for digital media distribution and advertising sales in the APAC region
Domain
Digital media, mobile advertising, APAC market
Deliverable
client delivery
Required skills
Negotiating complex high-value digitally-focused agreements, building networks with Asia-based mobile/web companies, understanding APAC digital landscape and regulatory requirements, owning deal-related financial models, sourcing local ad providers, identifying local content offerings
Preferred skills
Speaking Mandarin Chinese and/or Korean, MBA, experience with global or Asia-based mobile carriers and handset manufacturers
Technologies
N/A
Responsibilities
Source and create partnerships with mobile manufacturers, carriers, and digital media companies; Evaluate business opportunities across web, mobile, tablets, and connected TV; Negotiate and execute agreements to enhance advertising sales and technology capabilities; Collaborate with Content, Global Product, and Ad Sales teams to implement partnerships; Research and qualify potential partners; Develop marketing partnerships to enhance brand awareness
Seniority
Director, strategic leadership & execution
