Manager, Programmatic
Core
Design and execute programmatic media strategies across Display, Video, CTV, and Audio to drive growth for ambitious brands.
Role type
Manager, Programmatic Media Buying
Builds
Full-funnel media plans and negotiated direct deals (PG, PMP) for client initiatives
Domain
Digital Marketing / Programmatic Advertising
Deliverable
product features
Required skills
Programmatic media buying, DSP management, Deal negotiation, Data analysis, Campaign optimization, Brand safety oversight
Preferred skills
Experience with cookie-less landscape, Identity solutions, Real-time bidding
Technologies
DV360, The Trade Desk, Amazon DSP, Google Campaign Manager 360, IAS, DoubleVerify, MOAT
Responsibilities
Design programmatic strategies, Manage mid-to-high level budgets, Negotiate direct deals, Translate data into insights, Partner with planning teams, Oversee technical quality and brand safety
Seniority
Manager, hands-on IC