Manager, Programmatic
Core
Drive growth of NYT programmatic revenue by building data sources, managing platform operations, and optimizing yield across the global portfolio.
Role type
Manager, Programmatic Revenue Operations
Builds
Programmatic revenue streams and data-driven optimization strategies for NYT's global magazine and digital portfolio.
Domain
Digital Advertising / Programmatic Ad Tech
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Programmatic yield management, SSP platform expertise (Magnite, Index Exchange, Google ADX), advanced Excel with macros, data visualization (Tableau, Google Data Studio), revenue reporting, ad quality enforcement, cross-functional partnership management.
Preferred skills
SQL, BigQuery, Domo, Adomik, real-time bidding, behavioral targeting, mobile/video/social ad tech, cookie matching.
Technologies
Magnite, Index Exchange, Google ADX, Triplelift, Google Ad Manager, Adswizz, Salesforce, Tableau, Google Data Studio, Domo, Adomik, BigQuery, SQL.
Responsibilities
Provide weekly revenue tracking and insights to leadership; deploy and maintain programmatic technology solutions (header bidding, price rules); oversee end-of-month revenue reconciliation; manage daily platform operations including rule optimization and troubleshooting; partner with Business Analytics for optimization analysis; manage relationships with ad exchanges and SSPs.
Seniority
Manager, hands-on IC with strategic oversight
