Senior Channel Marketing Manager, Reseller US
Core
Partner directly with strategic resellers in North America to plan and execute go-to-market motions that drive pipeline and revenue.
Role type
Senior Channel Marketing Manager
Builds
Joint marketing plans, demand generation campaigns, webinars, events, and co-branded partner assets
Domain
Cybersecurity / SaaS
Required skills
Channel marketing strategy, joint GTM planning, demand generation, MDF/co-marketing program management, partner ecosystem knowledge, ROI analysis, CRM/PRM tool proficiency
Preferred skills
Cybersecurity domain experience, MSP/SMB market knowledge, account-based marketing, strategic partner relationship management
Technologies
Salesforce, HubSpot, PRM tools, Huntress Hub
Responsibilities
Build joint marketing and GTM plans with strategic North American resellers; Execute partner GTM motions including campaigns, webinars, and events; Serve as primary marketing contact for resellers; Adapt campaigns into partner-ready kits; Manage MDF-funded activities and report on ROI; Collaborate with sales and product teams on lead handling and attribution; Track partner marketing KPIs and guide investment; Support partner QBRs and executive engagements.
Seniority
Senior, hands-on IC
