Strategist - SEO & AEO
Core
Solution Business Manager specializing in Search & Ads Intelligence, acting as a subject matter expert to guide clients on SEO, AEO, GEO, and paid media strategies using Similarweb's data platform.
Role type
Senior IC Solution Business Manager (Search & Ads Intelligence)
Builds
Client-facing data stories, tailored use case demos, competitive audits, and custom AI-driven analysis workflows.
Domain
Digital Marketing, Search Intelligence, Performance Marketing, AI/LLM Applications
Deliverable
Product features (client-facing reports, demos, custom workflows)
Required skills
Performance marketing strategy, SEO (organic search), AEO/GEO optimization, Paid Search (SEM/PPC), Paid Social, Programmatic Display, Affiliate marketing, AI tool usage (LLMs, prompt engineering), Data analysis, Client presentation
Preferred skills
B2B SaaS experience, Competitive intelligence tools, Thought leadership content creation
Technologies
Similarweb platform, LLMs, Automation platforms
Responsibilities
Partner with sales to support deal cycles and renewals; Run discovery sessions to analyze client channel mix and competitive challenges; Guide clients on organic and paid media strategy including AEO/GEO; Advise on competitive paid media strategy and benchmarking; Prototype custom analyses combining Similarweb data with AI tools; Evaluate market trends and provide feedback to product teams.
Seniority
Senior, hands-on IC